**An iconic golf bag made for golfers, by golfers**
Looking at Jones Sports Co.’s sleek, feature-rich golf bags, you might not guess they got their start from the trunk of a cab. But it’s true—founder and cabbie George Jones started sewing the bags as a side hustle and selling them out of the back of his cab in 1971. Fifty years later, their range still represents Jones’s knack for simplifying the golf bag down to its essentials, and dialing those essentials in until they were just right. The secret sauce for their continued success? The core team are all long-time golfers themselves, and have their finger on the pulse of what golfers want in a bag. The Utility Trouper 2.0 carries on that tradition with a few new tweaks to one of their most popular models to make it even more of an essential for any day spent on the golf course.
